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Why the Emerald Cut Engagement Ring Changed Everything One emerald cut diamond became the blueprint. Grace Kelly’s engagement ring sparked a trend that everyone from Elizabeth Taylor to Beyoncé would follow.
Mousaieff red diamond The Moussaieff Red Diamond Is a Beautiful Freak of Nature The Moussaieff Red Diamond is the largest natural red diamond ever found, a 5.11-carat gem whose extreme rarity means the world may never see another like it.
warm diamonds Warm Diamonds Are the New Cool Although tradition may push you towards icy perfection, a growing number of diamond buyers are embracing warm diamonds, drawn to the buttery yellows, soft champagnes, and warm undertones that only nature can make, and discovering better value in the process.
Red Diamond The Red Diamond Is the Rarest of All What makes a diamond red? Even scientists don't have the full answer. Meet the impossibly rare stones making history and commanding millions.
elongated diamond cuts Elongated Diamonds Go the Distance From soft cushions to razor-sharp marquise cuts, these stretched-out shapes bring more presence, more personality, and plenty of sparkle.
CTF Pink Star What Does the World’s Most Expensive Diamond Look Like? Pink, flawless, and nearly 60 carats. Meet the $71.2 million Pink Star, an impossibly rare diamond unlike any other.
Le Diamant Rose The Curious Case of the Grand Condé Diamond In 1926, a chambermaid bit into an apple and found a stolen 9.01-carat pink diamond. A century later, the Grand Condé is finally back in the spotlight.
Minister Kenewendo Botswana’s Minister of Minerals and Energy, Bogolo Joy Kenewendo The Woman Shaping the Future of Botswana’s Diamonds How natural diamonds have shaped the life of Minister Kenewendo and the opportunities that diamonds hold for Botswana’s future.
A Wing and a Prayer In Namibia, the diamond producing communities are unexpectedly—and expertly—saving the African penguin.
Tshireletso Tshireletso Seoromeng Is Growing Something Extraordinary She started at 22 with one crop of mint. Eight years later, Tshireletso Seoromeng's Erba Farm supplies 21 stores locations across Botswana, thanks in part to support from the diamond industry. 
Vandilson Almeida Finds the Extraordinary in Everyday Luanda For Angolan photographer Vandilson Almeida, the most profound moments are often the ones we overlook. His intimate portraits of Luanda reveal a city alive with beauty, connection, and possibility.
How Diamonds Transformed Life in Canada’s Northwest Territories From new career opportunities to Indigenous-led conservation efforts, discover how diamonds have shaped the communities, economy, and future of Canada’s far north.
What’s Really Happening With Diamonds from Sierra Leone? A game-changing program offers a safe, ethical and profitable path forward in Sierra Leone.
Botswanamark Tabayer Botswanamark Diamonds Have Nothing to Hide Botswanamark is making diamond provenance the new luxury.
Diavik Diamond Mine Rough Diamond Who Knew Snow Could Help Power a Diamond Mine? At Canada’s Diavik Diamond Mine, freezing temperatures, endless snow, and extreme conditions are inspiring a new kind of energy innovation.
Lesotho Jubilee Diamond The 347-Carat Giant Hiding in the Mountains of Lesotho High in Lesotho’s rugged mountains, a 346.99-carat diamond emerged from the earth, joining a remarkable lineage of giant stones. But the story of the Lesotho Jubilee is just beginning.
okavango blue diamond Minister Kenewendo The Sublime Mystery of the Okavango Blue Its color is almost impossibly rare, its origins are still being studied, and its latest appearance involves a Paris runway. Meet Botswana's most famous blue diamond.
honey bee What Do Diamonds Have to Do With Bees? Everything. Petra Diamonds is prioritizing ecosystems, livelihoods, and the Honey Bee through diamond mining.

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